Q:
What makes a good business plan?

A:
A quality business plan is an important first step in convincing investors that the management team has the experience to build a successful enterprise. The plan also provides measurable operating and financial objectives for management and potential investors to measure the target company's progress. The plan should also address the following business issues from the perspective of the investor: · Is the management team capable of growing the business rapidly and successfully? · Have they done it before? · Is the technology fully developed? · Is the product unique, and what value does it create so that buyers will want to purchase the product or service? · Is the market potential large enough? · Does the team understand how to penetrate the market? · Do significant barriers to entry exist? · How much money is required and how will it be utilized? · What exit strategies are possible? · What are the financial projections? · What is the valuation range? · What are the market opportunities and risks?